"Living in cities, many of us are disconnected from nature," explains Freemon. Beyond that, the site offers over 100 Social Impact Experiences in which 100 percent of proceeds are directed toward nonprofits that support conservation efforts, animal rescue, and veterinary care. But this isn't your typical trip to the zoo Animal Experiences focus on connection, education, and welfare as participants observe or interact with animals in their natural habitat, often enjoying the opportunity to help care for them. You've probably seen Airbnb Experiences - host-lead tours and activities that can be booked all over the world through Airbnb - and this new category is centered around animal-related excursions. Animal experiences is a large part of this, and as environmental issues continue to be front and centre of the media, people are wanting to get involved and make a difference."Ĭredit: Airbnb || The African Penguin Walk Reinventing Animal Tourism "It has recently been noted that 67 percent more travelers chose to book more experiential travel in 2018 than 2017, and I believe this trend is rising. "Airbnb has made an incredibly clever move, as the world of travel is indeed changing," says Ruth Petralifi, director of Signature Twenty Two. "We know people travel to see animals, but what really interests us is the opportunity to reinvent this space."Īnd as it turns out, other pros in the industry are applauding Airbnb's new efforts. alone in 2018, according to the World Travel & Tourism Counsil," says Mikel Freemon, head of animals at Airbnb. "Wildlife tourism brought in over $13 billion in the U.S. Joining the ranks of adventure travel, foodie travel, and stays at unique accommodations, wanderlusters are looking to reconnect with nature by spending time in the animal world. Introducing Airbnb Animal Experiences, which are educational, expert-lead, and designed with an emphasis on animal welfare. In the search for unique excursions, animal-related trips are inspiring vacations, and now they're easier to book than ever.
Experience-based trips have become the "it" trend in travel, meaning people are crossing the city, state, and country lines to check off bucket list activities.
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