Promoted Pins are image-based ads that are displayed in a user’s feed. Related: A complete guide to advertising on Pinterest If you are willing to explore Pinterest ads and hope to reach some success, you should know upfront everything about Pinterest ad specs and formats to craft the perfect Pinterest ad.
Research shows that 93% of Pinners use Pinterest to plan purchases and 67% of Pinners say they’ve discovered a new brand or product through the platform. With 250 million monthly active users as of September 2018, Pinterest is the go-to place for people who want to discover new products and ideas. Pinterest, while not the most popular social media platform among users, has occupied a unique spot in the advertising industry.
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